Promotica and Vedrai together to bring artificial intelligence into brand loyalty

In Italy divided between a push for innovation and a poor ability to absorb it, the synergy between Promotica S.p.A. and Vedrai S.p.A. is a concrete and tangible example of a visionary strategy that successfully focuses on an innovative technology – artificial intelligence – able to read and interpret variables and factors of change in consumption.

Forbes talks about this partnership, which demonstrates in fact that “1 + 1 = 3” and looks straight to the future:

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